Campbell Soup’s Acquisition of Snyder’s-Lance to Boost Snack Division

Exciting news from one of our thought leaders: This past December, Campbell Soup announced its intention to acquire snacks company Snyder’s-Lance. This will add Snyder’s brands including Kettle, Cape Cod, Late July, and Emerald nuts to the Campbells’ snack lineup, which already includes well-known household brands, most notably the Pepperidge Farm Milano cookies and Goldfish crackers.

Analysts say this represents a shift in the company’s “center of gravity” from its core soup business to snacks. The acquisition will bring the proportion of Campbell’s revenue from snacks up to 46% from 31% of sales in 2017.

Source: Campbell’s Blog, http://bit.ly/2ErH1qK

Luca Mignini, President of Campbell’s Global Biscuits and Snacks division showed his excitement in this video, posted on the Campbell’s blog on December 18.

We are thrilled to announce that Mr. Mignini will be joining us at the American Manufacturing Summit on March 27th, in Lombard, IL, where he will speak about leveraging global cultures to empower high performing manufacturing teams! Hope you can join us as well!